I remember when I first started this blog.
I’d check my Google Analytics, daily, and get excited about my traffic.
(And then I realized that Google was tracking ME as traffic. Buzz kill.)
It was kinda depressing, looking at the numbers every day. Hoping that they’d go up and look like all those other awesome bloggers who were getting consistent traffic.
I was happy just to get a handful of visitors, one day a week. It always dropped back to zero between visits though.
It seemed almost impossible to get more.
Traffic seemed like this monumentally difficult task. I was doing all the right things wasn’t I?
Now that I know a bit more, I think it’s actually EASY to get traffic. Even when you’re just starting out. I still use these ways myself!
Here’s three of my favorite (and the easiest) traffic generating methods:
If you’re a blogger and you’re not on Pinterest, drop everything and get on Pinterest. There’s a reason why so many bloggers sing the praises of Pinterest. It’s a blogger’s paradise!
Seriously. Pinterest is the bomb, here’s why:
- It’s easy to get started.
- People are actively seeking content on Pinterest.
- You don’t need a massive following to have an impact – the kind of impact that drives thousands of visitors to your blog, on autopilot.
Interested? Here’s what you need to know to make a splash on Pinterest:
- It’s visual – you need to make an image specifically for Pinterest. When you’re creating it, think of it like a little magazine cover and you won’t go wrong.
- Keywords count – learn a bit about keywords, it makes algorithms happy. Basically, what search terms do you want to be found under? Use those in your profile, boards, and pins.
- Consistency counts – to make Pinterest like you, you need to pin consistently. The easiest way to do this is with a scheduler like Tailwind.
- Type of content matters – you need to give people a reason to read your content. It’s a sad but true fact that no one really cares about you – they care about what you might know that will help them. “How to…”, “How I…”, “X tips to…”, all do well on Pinterest.
- CALL TO ACTION – in caps because it’s important. Let your readers (or pinners) know what you want them to do. It’s easy, it’s so easy it feels kinda silly. But, you’ll notice a difference. Try adding a little “click through to learn more” to the bottom of your pin descriptions.
- Offer incentives – you might have noticed pins with a tiny image of a document or ebook, proclaiming ‘free download’. This is great to entice people back to your blog and onto your email list. (Pssst… this is easy. All you need to do is make a cover image for your freebie in Canva, download the image to your computer, upload the image back into Canva and then you are free to drag it onto your pin image and resize and rotate to your heart’s content.)
- Group boards – don’t be shy. Getting your pins onto group boards is a great way to bring more traffic back to your blog. Easiest way to find group boards to join? Find a blogger in your niche, check out their profile, and their group boards. Follow the instructions on the group boards to join.
Full disclosure, this has NEVER had a huge impact for me, but it can bring traffic in if you do it right.
I *think* the key to effective traffic from blog comments is to give people some information about you, and what you do.
For example, I think Elna does a great job of her blog comments. Here’s the first one she left on my blog:
Notice from this example, Elna lets me (and anyone reading my blog) know that she’s a freelance writer who writes about blogging, and she writes for some pretty big blogs. Pretty intriguing, right?
Thinking on it now, I almost never mention what I do or that I blog in any of my comments. It’s probably the reason why blog commenting hasn’t been particularly effective for me!
How to put this into practice?
If you’ve got a new blog, say so!
“I just started a new blog, and I’m going to try your tip.” (please add more to your comment than that.)
There. It’s that simple.
Have I mentioned I love Facebook Groups before? You mean I have?
Well. I don’t care, I’m going to say it again.
I LOVE FACEBOOK GROUPS.
Especially for getting traffic to a new blog.
There’re a lot of ways to use Facebook Groups for traffic. Let’s talk about them briefly.
- Promotion threads – the easiest way, and most obvious, is to participate in promotional threads. Many groups have special days when you can promote your blog.
- Reciprocation/Promotion threads – I consider these to be a little different to number 1, in that you pay for your promotion with your own time spent sharing/commenting/etc on other blogs.
- Introducing Yourself – do you introduce yourself when you join a Facebook group, or do you tend to sneak in like a ninja? I fall more on the ninja side of the spectrum, but most groups allow you to link to your blog. Making an introduction is a good way to get your face and name out there.
- Participating – this gets your name out there as a valuable contributor. Answer questions. Ask questions. Make posts sharing value. Be visible.
One of the most important things you can do (which I don’t do) is to have your blog in your Facebook profile. So, if someone loves what you’re doing in the group, they can click through to your profile and find your blog.
Why don’t I do it? I plan to soon. I just didn’t want the pressure of all my friends and family knowing about my blog. Starting a blog is nerve-wracking enough for an introvert as it is!
All Wrapped Up
So that’s it for today. Are you using these methods to gain traffic?
If you liked this post, I’d love it if you’d share it with your peeps! And if you’re looking for even more traffic generating methods, check out Elna’s post over at Twins Mommy (I think we were on a similar wavelength this week!)